Comprehensive, efficient and smart

Since 2009, we have been collaborating with various mobility service providers for comprehensive urban mobility to meet the increased demands and needs of our customers and anticipate future needs. Our mobility portfolio is as wide-ranging as the mobility needs of our customers.

We are part of the NOW family

The Future is now! Daimler AG and BMW Group AG are opening a new chapter: a joint venture linking 60 million customers worldwide, an innovative gamechanger for urban mobility. Five verticals result in a unique mobility ecosystem.

All details

car2go joins REACHNOW

When we launched car2go in 2009, we knew what our urban customers wanted for their city mobility: car-sharing that offered all the advantages of a car—without owning one. Parking, gas and insurance included. Car2go is available 24/7 and is always flexible.

mytaxi joins FREE NOW

In 2012 we invested in mytaxi. This smartphone app, the first free app of its kind, established a seamless connection between licensed taxi services and customers and became an unlikely success story. The “e-hailing revolution” of mytaxi is based on a simple principle: order, pay for and rate your taxi with an app.

Beat joins FREE NOW

Beat connects millions of passengers with nearby available drivers in real time. Its mission is to become part of people's everyday life by making transportation in the city more affordable, convenient, efficient and safe. Beat was founded in 2011 in Greece, was acquired by mytaxi in 2017 and is quickly expanding in South America.

Clever Taxi joins FREE NOW

Clever Taxi is the leading e-hailing app of Romania. First established in 2010, it launched in Bucharest as the answer to the common issue of finding a safe available taxi in peak times in a crowded metropolitan area. Clever Taxi has more than 1 million users and it is available in 30 cities across the country.

Chauffeur Privé joins FREE NOW

Founded in 2012, Chauffeur Privé is a major French ride-hailing company, currently available in Paris, Lyon, the French Riviera and Lisbon. The app offers to its two million passengers safe and enjoyable rides with a well-recognized quality of service. Also, Chauffeur Privé has an exclusive loyalty program which rewards its clients with free rides and many more advantages.

moovel becomes REACH NOW

Since 2012, the moovel Group GmbH has been working to simplify mobility in cities and improve the quality of life. With the Mobility-as-a-Service (MaaS) platform, moovel offers cities and transport companies a toolbox with which they can integrate various mobility providers. The MaaS platform can also be used to optimize the traffic flow in the city. moovel calls this an "operating system for urban mobility". An important component of this operating system is the mobility app - the interface between cities and transport companies and end customers. Here, public transport tickets can be booked and paid for, as well as other mobility options such as car sharing, ride-hailing or rental bikes. In the USA, moovel is leading the market in mobile ticketing solutions for transport associations. moovel on-demand is the on-demand ridesharing service of the moovel Group, which is operating in Stuttgart since June 2018 under the name SSB Flex in cooperation with Stuttgarter Straßenbahnen AG, and since October 2018 together with FastDTLA in downtown Los Angeles.


Our mobility ecosystem also includes investments in young and innovative mobility companies.

These include the following:


The company brought together local limousine services to create a globally available, high-quality offering and has now applied a similar approach to airport concierge services. With the new Blacklane Pass, air travelers around the world can bypass annoying lines at international airports and gain access to business lounges.


FlixMobility, a young mobility provider under the FlixBus brand, has been changing the way millions of people travel in Europe since 2013. A unique combination of technology start-up, Internet company and classical transport company, Europe's largest long-distance bus network was created within a very short time.


The idea behind the mobility provider Turo is as obvious as it is successful. Through Turo you can sublet your car . . . or rent somebody else's.


This ecologically and economically sustainable form of mobility offers an app that can be used to bundle journeys. Several passengers are transported together in vans without detours or delays.


Taxify, founded in 2013 in Tallinn, Estonia, lets customers request a taxi or private driver from the Taxify smartphone app. In 2018 it expanded to include dockless electric scooters. The app is already used by more than ten million customers in 25 countries. To date, around half a million drivers have joined the service.

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